3D TV Assumes Room Temperature

Two major manufacturers have concluded that, yes, 3D TV is a dead duck. Following the mega success of James Cameron's 2010 movie "Avatar", TV channels and manufacturers sought to milk this particular cash cow, but after several years and a general lack of interest from consumers, the jig is up.
"I think [the fact that Sony and LG dropped 3D] says that consumers have moved on to other purchase motivators for TV," added Ben Arnold, executive director at NPD, to CNET. "Things like 4K/UHD, HDR and even smart have become the key features along with screen size that consumers are buying on.

No comments :